diff --git a/migrations/ch/2026-04-17_email_events.sql b/migrations/ch/2026-04-17_email_events.sql
new file mode 100644
index 0000000..35bc3d9
--- /dev/null
+++ b/migrations/ch/2026-04-17_email_events.sql
@@ -0,0 +1,11 @@
+CREATE TABLE IF NOT EXISTS newsletter.email_events (
+  event_type    LowCardinality(String),
+  tenant_id     String,
+  campaign_id   UUID,
+  recipient_hash String,
+  timestamp     DateTime64(3, 'UTC'),
+  metadata      Map(String, String)
+)
+ENGINE = MergeTree()
+PARTITION BY toYYYYMM(timestamp)
+ORDER BY (tenant_id, campaign_id, event_type, timestamp);
diff --git a/migrations/pg/2026-04-17_campaigns.sql b/migrations/pg/2026-04-17_campaigns.sql
new file mode 100644
index 0000000..05054f9
--- /dev/null
+++ b/migrations/pg/2026-04-17_campaigns.sql
@@ -0,0 +1,42 @@
+-- Wird pro Tenant-Schema ausgeführt (SET search_path = tenant_<id>, public vorher)
+
+CREATE TABLE IF NOT EXISTS campaigns (
+  id UUID PRIMARY KEY DEFAULT gen_random_uuid(),
+  name TEXT NOT NULL,
+  subject TEXT NOT NULL,
+  html_body TEXT NOT NULL,
+  plain_body TEXT NOT NULL,
+  status TEXT NOT NULL DEFAULT 'draft'
+    CHECK (status IN ('draft','scheduled','sending','sent','paused','cancelled')),
+  scheduled_at TIMESTAMPTZ,
+  cron_expression TEXT,
+  created_at TIMESTAMPTZ NOT NULL DEFAULT now(),
+  updated_at TIMESTAMPTZ NOT NULL DEFAULT now()
+);
+
+CREATE TABLE IF NOT EXISTS campaign_recipients (
+  id UUID PRIMARY KEY DEFAULT gen_random_uuid(),
+  campaign_id UUID NOT NULL REFERENCES campaigns(id) ON DELETE CASCADE,
+  list_id UUID,
+  segment_id UUID,
+  CONSTRAINT recipient_has_one CHECK (
+    (list_id IS NOT NULL AND segment_id IS NULL) OR
+    (segment_id IS NOT NULL AND list_id IS NULL)
+  )
+);
+
+CREATE TABLE IF NOT EXISTS campaign_triggers (
+  id UUID PRIMARY KEY DEFAULT gen_random_uuid(),
+  campaign_id UUID NOT NULL REFERENCES campaigns(id) ON DELETE CASCADE,
+  trigger_type TEXT NOT NULL CHECK (trigger_type IN ('cron', 'event')),
+  trigger_value TEXT NOT NULL
+);
+
+CREATE OR REPLACE FUNCTION update_updated_at()
+RETURNS TRIGGER AS $$
+BEGIN NEW.updated_at = now(); RETURN NEW; END;
+$$ LANGUAGE plpgsql;
+
+CREATE TRIGGER campaigns_updated_at
+  BEFORE UPDATE ON campaigns
+  FOR EACH ROW EXECUTE FUNCTION update_updated_at();